Fairnica uses our reusable packaging to ship clothing that customers rent for a specific period of time. The company currently uses two different shipping boxes: the rhinopaq M and the rhinopaq L. The round-trip shipping of the clothing constitutes one usage cycle. After more than two years, we were able to achieve the following results for our rhinopaqs, thereby reducing costs and, above all, the carbon footprint of Fairnica.
A Cost Comparison with the Reusable Shipping Box
For our rhinopaq M, this use case achieves 15 uses (30 package shipments) per reusable box. This brings the cost per use to €0.54, and the cost savings compared to single-use packaging at €1.11 each amount to 51%. The reusable box also has a clear advantage in terms of its carbon footprint: The production of 15 single-use cardboard boxes generates many times the emissions of a single rhinopaq box—not including return shipments, since these occur anyway under the rental model. For our rhinopaq L, we’re looking at 13 uses (26 package shipments) and, accordingly, 41% cost savings. Consequently, using it pays off in terms of waste and carbon footprint as well as from a cost perspective.
About Fairnica
Fairnica offers sustainable and fair clothing for rent in curated fashion capsules. Customers can sign up for a subscription—similar to Netflix—and enjoy new outfits on a regular basis. But why rent? True to Fairnica’s motto—“Clothing adapts to you and your circumstances, not the other way around”—customers can select the right clothing depending on their current life situation. Pregnancy, breastfeeding, or weight fluctuations, for example, can cause the desired clothing and its size to change over time. Thanks to the rental model, these changing needs can be accommodated.
Renting clothes has another advantage: Under the rental model, clothes are worn longer and more frequently than those that remain permanently in one’s own closet. In addition, the clothes are professionally cleaned and reconditioned, which further extends their useful life. In this way, the global demand for newly produced clothing can be significantly reduced. So, the clothing rental model not only brings more variety to your personal wardrobe but also reduces the need for newly produced clothing.
Contact us
Do you have questions or want to switch your process? Write to us using our contact form. We look forward to getting to know you.
